Semrush One is the bundle the homepage calls the unified SEO and AI search solution. It says Semrush One helps your brand show up where customers search, ask, and decide, covering traditional SEO and AI search. The pricing URL resolved to an SEO and AI search page with an SEO card, then Starter, Pro+, and Advanced, plus a Free card at $0. Paid caps are websites to monitor, keywords to track daily, and, on the SEO + AI Search cards, prompts to track daily. A separate line offers seven free days.
Official website · www.semrush.com
Use Semrush One when rank checks and prompt-level AI visibility share one bill. Starter is 5 websites, 500 daily keywords, and 50 daily prompts. Pro+ is 15 websites, 1,500 keywords, and 100 prompts, with historical SEO data. Advanced is 40 websites, 5,000 keywords, 200 prompts, share of voice, and API data integration. The SEO card repeats the 5-website and 500-keyword counts but does not show prompt numbers. Free is a demo project, separate from the seven-day line.
The homepage calls Semrush One the unified SEO and AI search solution. Powered by trusted SEO and competitive data, Semrush One helps your brand show up where customers search, ask, and decide. It also says the product helps you win everywhere, from traditional SEO to AI search. The visibility lines say: Track prompt-level visibility and analyze AI market share against your competition. Another block says to bring your live SEO, market, and brand visibility data directly into the chat. Header links name Semrush MCP and Semrush API. Shown figures next to those claims are 28B keywords, 43T backlinks, 808M domain profiles, 142 geo databases, and 317M+ LLM prompts. An index sample labels ChatGPT and shows a mention table. Traffic, content, local, ads, PR, and social are neighboring labels, not caps on these cards.
Official documentationThe competitor page says Semrush reveals the channels, audiences, and strategies powering a rival's growth. The snapshot is best keywords, paid strategy, backlinks, and traffic trends in one view. Organic research finds the exact search terms competitors rank for and the pages bringing in the most traffic. Monitoring watches competitor content, new pages, and ad activity automatically. AI comparison is separate: topics and prompts where rivals are cited and you are not, plus audience shifts in demographics, behaviors, and household profiles. It includes 1B+ daily clickstream events, dedicated AI traffic tracking, 36M+ brands, 808M+ domain profiles, and historical data. It does not name the AI platforms in that comparison. ChatGPT appears only on the homepage index sample.
Official documentationThe SEO card is $139 a month or $117.33 billed annually: 5 websites, 500 daily keywords, basic keyword and competitor research, position tracking, and site audit. Its AI lines do not show a prompt count. Starter is $199 a month or $165.17 billed annually, with those same website and keyword counts, plus MCP access, 50 prompts a day, 1 AI-brand domain, 300 AI visibility reports a day, and an AI-ready site audit. Pro+ is $299 a month or $248.17 billed annually: all Starter features, 15 websites, 1,500 daily keywords, 100 prompts, historical SEO data, content optimization, cannibalization analysis, and multi-location or device tracking. Advanced is $549 a month or $455.67 billed annually: all Pro+ features, 40 websites, 5,000 keywords, 200 prompts, SEO share of voice, and API data integration.
Official documentationFree is $0 a month, with no credit card required: 1 demo project, 10 reports a day, Help Center and basic onboarding, and AI Visibility features. Other lines say to try Semrush free for seven days and offer 7-day toolkit access. Add-ons sit beside the cards. Additional users start at $45 a month. Lead Generation is $90 a month. Base Report is $10 a month. Pro Report is $20 a month and adds white-label branding and AI-generated summaries. Enterprise is custom pricing and names unlimited projects, custom prompt tracking, SSO, audit logs, and an SLA. Cancellation is allowed at any time except under a signed custom agreement.
Official documentationStart with one domain, not a full keyword project. Read the best keywords, paid strategy, backlinks, and traffic trends in one view, then the pages said to bring in the most traffic. If the gap is an AI citation, use the prompt comparison: topics where rivals are cited and you are not.
Use Starter, not the SEO card, when the work is daily prompts. The card allows 50 prompts a day, one AI-brand domain, and 300 AI visibility reports a day, plus 5 websites and 500 keywords. MCP access is listed on Starter only. Keep a list of those 50 prompts. The page does not say whether an edit counts as a new prompt.
Open Pro+ when the account must hold 15 websites and historical SEO data. That card is 1,500 keywords and 100 prompts a day. Extra people are separate: additional users start at $45 a month. Move to Advanced for 40 websites, 5,000 keywords, 200 prompts, share of voice, or API data integration.
Read the $0 card, with one demo project and 10 reports a day, apart from the seven-day trial line before you enter a card.
Use the competitor page's one-view snapshot of keywords, paid strategy, backlinks, and traffic trends for a single domain.
Pick SEO, Starter, Pro+, or Advanced from the website, daily keyword, and daily prompt numbers shown on that card.
You can cancel, downgrade, or upgrade at any time unless a signed custom agreement says otherwise.
Each paid row shows the monthly price. The billing line is the annual per-month figure. The annual toggle says save up to 17%. Add-on prices and enterprise custom pricing are in the free-access section.
Trying the platform with a demo project.
$0.
Per month, no credit card required.
Freelancers and small businesses, the label on this card.
$139.
Per month, or $117.33 billed annually.
Small teams growing across organic search and AI.
$199.
Per month, or $165.17 billed annually.
Teams scaling across markets, locations, or websites.
$299.
Per month, or $248.17 billed annually.
Organizations that need API data integration.
$549.
Per month, or $455.67 billed annually.
You can cancel, downgrade, or upgrade at any time unless custom terms and a signed agreement apply. The refund answer, accepted payment methods, currency note, and card-charge timing were not in the public FAQ body. Share of voice is Yes only on Advanced in the compare grid. Prompt counts are not shown on the SEO card.
You are scoring a draft against a topic, not tracking prompts.
MarketMuse scores a draft against a topic and suggests what is missing. Semrush One's pages cap rank and AI-visibility tracking instead.
You want a first draft from a brief and a brand voice.
Writesonic drafts marketing copy from a brief and a brand voice. Semrush One, on these pages, is a measurement subscription with daily caps.
You only need keyword ideas and ad angles.
KeywordSearch finds keywords and ad angles for search and social campaigns. Semrush One adds site caps and daily prompt tracking.
The pricing page has a Free card at $0 a month, no credit card required, with 1 demo project and 10 reports a day, plus AI Visibility features. Separate lines say to try Semrush free for seven days.
SourceBoth list 5 websites and 500 daily keywords. The SEO card does not show a prompt count. Starter includes 50 prompts a day, 1 AI-brand domain, 300 AI visibility reports a day, and MCP access. Dollar amounts are on the plan cards above.
SourcePro+ adds 15 websites, 1,500 daily keywords, 100 prompts, historical SEO data, content optimization, and multi-location or device tracking on top of Starter. Advanced adds 40 websites, 5,000 keywords, 200 prompts, SEO share of voice, and API data integration. Prices are the figures in the plan table.
SourceYes, you can cancel your subscription, downgrade or upgrade your plan at any time, unless you have custom terms and a signed agreement.
SourceAdditional users start at $45 a month. Lead Generation is $90 a month. Base Report is $10 a month. Pro Report is $20 a month. Enterprise is labeled custom pricing, with unlimited projects and custom prompt limits named but not priced.
SourceThe competitor page describes one view of best keywords, paid strategy, backlinks, and traffic trends, plus the search terms and pages driving rival traffic, automatic monitoring of content, new pages, and ads, and a prompt-level AI comparison. It also includes clickstream and brand-count figures. It does not name the AI platforms in that comparison. ChatGPT appears only as the label on the homepage index sample.
SourceOct 6, 2026 · NavHunt editorial
NavHunt did not run Semrush One, did not open a project, and did not check a rank, a prompt, or a competitor snapshot. This profile only restates the homepage, the SEO and AI search pricing page, and the competitor-analysis page reviewed on 6 October 2026. Dataset counts and customer quotations on those pages stay the vendor's material. This description is based on Semrush One's official materials reviewed on 2026-10-06, including Semrush homepage, Semrush SEO and AI search pricing, Semrush competitor analysis.
Compare website, keyword, and daily prompt limits on the SEO and AI search pricing page.